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RSPCA
RSPCA was a project I did during University. This brief was redesigning the look of the brand and building a campaign to attract the audience to the website.
Adobe After Effects | Adobe Illustrator | Adobe Indesign | Adobe Photoshop | Adobe Premiere Pro
The brand
Everyone knows the charity RSPCA. I recreated the look of the brand language to be more friendly and approachable. The idea was to focus on animals and their perosnalities that draws us in as people.
The advert
I created this small animation video as part of the campaign to attract the audience to the new brand and website. I hand-illustrated this and created the whole video on Adobe After Effects with final touches on Adobe Premiere Pro.
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